Category: Brands

The Marketer’s Guide to Gaming Culture – Part Three

Note: This is a repost of the Gaming Marketing Institute’s original article. The third installment of the marketer’s guide to gaming culture picks up where the

The Marketer’s Guide to Gaming Culture – Part Two

Note: This is a repost of the Gaming Marketing Institute’s original article. The second installment of the marketer’s guide to gaming culture picks up where the

Gaming Influencer Marketing Explained – Part Three

NOTE: This is a repost of the Gaming Marketing Institute’s original post. Gaming influencer marketing comes in many different flavors. Part two of this series explored strategies involving

Gaming Influencer Marketing Explained – Part One

NOTE: This is a repost of the Gaming Marketing Institute’s original post. Gaming influencer marketing is any form of advertising or promotion that taps into

Digital Marketing in Gaming 101

Here is how non-endemic brands can use digital marketing to capitalize on the gaming market

Why Esports Brands Need Anime

Here is why esports teams should use anime to build media brands

Why Marketing in the Metaverse Should be Furry

Here are three things brands and marketers can learn about navigating the metaverse from furry fandom

Marketing Programs in Gaming 101

Here is how marketing programs help non-endemic brands capitalize on the gaming market

Three Reasons VTubers are the Future of Advertising on Twitch

Here are three reasons VTubers are the next big thing in gaming advertising

How to Create Gaming Content

Here is how non-endemic brands can successfully execute content marketing campaigns in gaming