BMW, Manga and Esports Storytelling

May 9, 2021

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Categories:Podcast, Marketing

The latest episode of the eSports iQ podcast series is a discussion BMW’s Heroes of Rivalry manga series. Topics include:   How BMW weaves its brand into esports outside the direct context of video games Why manga is a perfect storytelling format What partners like Cloud9, Fnatic, and G2 Esports can learn from the automotive … Continue reading “BMW, Manga and Esports Storytelling”

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