Winning Social Media for Esports Teams

November 19, 2019

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Categories:analytics, eSports iQ

 “I think a lot of people who bought into teams, not the esports themselves, had no idea how bad a business it was, no idea”  Mark Cuban on FAIR GAME with Kristine Leahy  As more financial data (confirmed and estimated) on leading esports organizations goes public, one thing is clear: Teams don’t own/control the primary commercial levers across the competitive video game marketplace.  … Continue reading “Winning Social Media for Esports Teams”

A Monumental Netflix of Esports

November 2, 2016

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Categories:Insight, Media

Ted Leonsis is a busy man. On the heels of headlining purchase of esports club Team Liquid, he also launched Monumental Sports Network – a localized over-the-top (OTT) service. Leonsis is one of the first pro sports team owners to utilize his own media rights through his own OTT service. Likewise, the sports industry has … Continue reading “A Monumental Netflix of Esports”

The Esports Fast Break Continues

September 28, 2016

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Categories:M&A, sports

The esports megatrend continues to gain steam. Over the last two business days, two longstanding competitive gaming clubs sold controlling interests to prominent members of the sports industry. First, the National Basketball Association’s (NBA) Philadelphia 76ers – acquired two esports clubs: Team Dignitas and Team Apex. Then it was an ownership group including Peter Gruber … Continue reading “The Esports Fast Break Continues”

eSports Sponsorship Insight – May 2016

June 7, 2016

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Categories:outlook, Sponsorship, Sponsorship Report, sports

The eSports Sponsorship Insight is a monthly report containing analysis, perspective, and news on the world of eSports sponsorship. The report is published by eSports Group, a leading eSports consulting agency based in Washington, DC. For more info, please visit http://www.entivagroup.net or contact us here. Profile | Comcast Xfinity Note: This announcement occurred on June … Continue reading “eSports Sponsorship Insight – May 2016”

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