Understanding Esports Regions
“A region is an area of land that has common features. A region can be defined by natural or artificial features.” — National Geographic Encyclopedia
“A region is an area of land that has common features. A region can be defined by natural or artificial features.” — National Geographic Encyclopedia
This eSports iQ podcast episode illustrates how professional esports teams stand to benefit from embracing collegiate programs across the USA. Including: Integration into local communities
Episode three (#3) of the eSports iQ podcast series explores the ROI of influencer marketing in esports. Specifically, why Oakley’s partnership with Seth “Scump” Abner
This is the final installment of a four part series. Click here to download the entire report (PDF). It is always important to connect with audiences that mirror demographics of your target
This is the third of a four part series. Click here to download the entire report (PDF). Riot Games’ League of Legends is the world’s #1 esports title. Case
This is the second of a four part series. Click here to download the entire report (PDF). Partnering with social media influencers is already familiar
With 2020 ending, here is a look back at all eSports iQ articles published this year. Enjoy! Latin American Esports Fan Profile A look at competitive video game enthusiasts across Latin America; key
“At Burning Man, the audience is the show: the boundaries between stage and public overlap and melt. Every form of self-expression, every fantasy… everything has
The global esports experience continues to grow. According to Newzoo’s 2020 Global Esports Market Report, the total esports audience will grow to 495 million in 2020 – a year-over-year growth of
Earlier this summer, Netflix sponsored a competitive APEX event to promote a new movie title on its streaming service. The Old Guard Invitational was an all-female tournament featuring streamers and aspiring pro players, hosted by esports casters. It was also an example of how to reach
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